Shopper Marketing Senior Manager (m/f/d)

THE FUTURE LOOKS LIKE YOU

With over 1,300 stores in 17 European countries and more than 25,000 employees, C&A is one of Europe’s leading fashion retailers. Every day, C&A welcomes millions of visitors to its stores in Europe and to its online shop. C&A offers quality and long-lasting fashion at affordable prices for the many. We are building on more than 180 years of experience in the fashion industry and continuously modernize the company to become an omnichannel fashion retailer.

At C&A we are driven by our values and we believe that affordable and high-quality fashion is not contradictory to caring for people & the planet, we are always forward thinking and acting to develop our business and innovate the industry. This is your chance to join the C&A team as a Shopper Marketing Senior Manager (m/f/d)!

As the Shopper Marketing Senior Manager at C&A, you will play a key role in shaping and implementing shopper-focused marketing strategies that enhance customer engagement, drive conversion, and elevate the shopping experience. Collaborating closely with marketing, visual merchandising, eCommerce, and store operations, you will ensure seamless integration of in-store and digital activations, leveraging insights and trends to create compelling shopper marketing campaigns that drive traffic, engagement, and sales across C&A’s omnichannel ecosystem.

YOUR RESPONSIBILITIES

• Developing and executing shopper marketing campaigns that drive conversion and engagement
• Partnering with internal teams and external agencies to implement impactful in-store and digital marketing activations
• Utilizing data-driven insights to optimize shopper engagement and campaign performance
• Managing promotional plans and ensuring seamless execution across all customer touchpoints
• Collaborating with visual merchandising and store operations to enhance in-store marketing effectiveness
• Monitoring campaign success and refining strategies for continuous improvement

WHAT YOU BRING

• 5-10 years of experience in shopper marketing, trade marketing or retail marketing, preferably within fashion or retail
• Strong analytical skills with experience in consumer insights, campaign performance tracking, and ROI analysis
• Expertise in omnichannel marketing, including in-store, digital and experiential activations
• Proven ability to collaborate cross-functionally and manage multiple stakeholders
• Strong project management skills with the ability to handle multiple initiatives simultaneously
• Excellent communication and presentation skills, with the ability to translate insights into actionable marketing strategies

WHAT WE OFFER

This is an opportunity for you to join us on a truly exciting transformation journey, where you’ll be able to leave footprints that last and contribute significantly to our vision. As well as knowing that you played a key part in the evolution of one of Europe’s most recognizable retail brands, you will also enjoy:

• Countless learning and development opportunities via our C&A academy
• Access to a Partner Discount Scheme
• An employee discount of 20% in C&A stores
• 30 days' vacation plus an additional 3 days off
• Corporate pension scheme
• Mental health and wellness program
• An exciting job in an international and inspirational working environment
• A positive working atmosphere and a talented team with an open feedback culture